If Amazon doesn't play its cards right it will be usurped by an open sourced ,dirt cheap, easy to use and wireless e-reader when it comes onto the market. What they need to realize is the the reader is a platform, you want to get as many people on board before you start having competition. By selling the Kindle for $300+ they are losing time to dominate market share. They should be trying to give Kindles away and make their money through paid subscriptions much like a cell phone. Get a free Kindle with paid subscriptions that amount to X dollars a month or X amount of a pre-paid book account.
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